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Paul T Kidd's eBusiness Pages

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Developing a Business Case for eBusiness

Developing a Business Case for eBusiness


The issue of developing a business case for e-business is addressed in a chapter in the publication E-business Strategy: Case Studies, Benefits and Implementation. The intention of the chapter that deals with business case development is to provide readers with advice that will help address the issue of non-financial strategic assessment, aid the quantification of intangible benefits, and assist the preparation of a business case document. Methods for undertaking strategic assessments are outlined. These are based on technical importance, business importance and competitive advantage. Advice on quantifying intangible benefits is given based on the concept of exploring the implications of intangible benefits down to a level of detail where they are transformed into quantifiable benefits. A wide range of issues that need to be addressed in a business case document is described. These cover strategic issues, organisational changes, benefits across the entire enterprise, new revenues, cost savings, costs, and the process used for evaluation and selection.


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