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e2001 - Abstracts

Abstracts of Papers Published in the Conference Proceedings - Section 1.7: Advanced Research in e-Market Places

Section 1.7: Advanced Research in e-Market Places
Modelling Electronic Markets Preferences
M.J. Viamonte, C. Ramos
B2B eMarkets - An Analysing Framework
B. Lennstrand, M. Frey, M. Johansen
Electronic Markets for Services - Requirements and the Road to Success for the Electronic Trade of C-Services
H. Hoeck, S. Bleck
New Challenges for e-Marketplaces, Relevant Solutions
J. Peze
Concept and Model for an Internet Broker Service for Bidding and Procurement in the Tile Industry
O. Peters, J. Zabel, F. Weber
openXchange - Framework for Integrated Business Processes and Methods for Electronic Procurement and Marketplaces
B. Otto
FINMEDIARY - A Financial Engineering Approach to Mediation in the Investment Funding Process
R. Chelli, N. Allegretti, F. Giacometti
POEM: A Platform for an Open Electronic Marketplace based on eCo Framework
A. Dogac and I. Cingil
EASYCRAFT: Towards a Trans-European E-Commerce Ambient in the Craft Sector
A.M. Assimakopoulos, P.T. Parganas, M.A. Tzima, D.I. Fotiadis
Combined Internet Based Market and Engineering System for Laser Job Shops
H.-K. Tönshoff A. Ostendorf, A. Mumbasic, M. Masur
Delivering Quality Demanding Services
R. Dal Molin, F. Marra, R. Muzza, A. Reale, E. Roddolo, M.R. Spada, R. Gagliardi
FAIRWIS: A System for Improving On-line Trade Fair Services
P. Buono, M.F. Costabile, A. D'Atri, M. Hemmje, G. Jaeschke, C. Muscogiuri, E. Pauselli, F. Barbini

Modelling Electronic Markets Preferences
Maria Joao VIAMONTE and Carlos RAMOS
Instituto Superior de Engenharia do Porto, Rua Sao Tome, 4200 Porto, Portugal

The Electronic Commerce (EC) is one of the areas in which the technology of intelligent agents can be successfully applied. An important ingredient in agent-mediated EC is the presence of intelligent agents that assist EC participants. For mediating agents a preference model of these participants is indispensable. They must act as recommendation agents, making predictions based on profiles and "business intelligence", possibly supported by data mining techniques. The purpose of this paper is to present a model for a virtual electronic Marketplace more flexible than the existing on the Web, where users create autonomous agents to buy and sell goods/services on their behalf. Furthermore, we will discuss our view of user preference modelling and its need in agent-mediated EC.

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B2B eMarkets - An Analysing Framework
Bo LENNSTRAND(1), Martin FREY(2) and Martin JOHANSEN(2)
(1) Stockholm University, SE 106 91 Sweden
(2) Royal Institute of Technology, Stockholm, Sweden

This paper presents a B2B Analysing Framework, created through the investigation of three questions: How do B2B eMarkets create value? How can B2B eMarkets' business strategies be described? How do market characteristics influence the business model of a B2B eMarket? The paper reports from two case studies, where this framework is applied on Swedish B2B eMarkets within the food & beverage and fashion industries: Merkantcom and TextileSolutions.

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Electronic Markets for Services - Requirements and the Road to Success for the Electronic Trade of C-Services
Hendrik HOECK and Stefan BLECK
Research Institute for Operations Management (FIR) at Aachen University of Technology
Pontdriesch 14/l 6, 52062 Aachen, Germany

New information and communication technologies revolutionise competition in the information era and cause radical changes of economic conditions in all branches. They enhance not only the efficiency and productivity within a company but also support cooperation and coordination between companies, e.g. by means of electronic marketplaces. While there are many strongly differentiated electronic marketplaces in the goods sector, the electronic trade of services is still virtually nonexistent. One reason is, that existing marketplaces do not comply with service-specific requirements. In contrast to "traditional" marketplaces, where goods are traded which were produced before, electronic marketplaces for services must also accompany and support the "production" of the traded services. For this purpose, an electronic marketplace for services must offer specific electronic market services such as knowledge storage, service quality control and capacity planning.

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New Challenges for e-Marketplaces, Relevant Solutions
Jerome PEZE
Tinubu Square, BP 375, 92541 Montrouge, France

Tinubu Square offers an innovative solution to help marketplaces switch from today's unstable economic model to a successful model offering added value services to their customers. Indeed, successful marketplaces have to take into account the specificity of dealing on the web together with the requirements for traditional economy services.

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Concept and Model for an Internet Broker Service for Bidding and Procurement in the Tile Industry
Olaf PETERS, Jorg ZABEL, Frithjof WEBER
Bremen Institute of Industrial Technology and Applied Work Science (BIBA) at the
University of Bremen, P.O. Box 330560, D-28335 Bremen, Germany

This paper describes the efforts to establish a broker service for tiles and related products in the supply chain of the tile industry to innovate the bidding and procurement processes. The actors, relations and goods of the supply chain are presented and the chosen architecture for the electronic marketplace and the supportive tools are described. The core functionality of the broker service, e.g. data exchange, repository access and negotiation, is outlined by means of UML use cases.

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openXchange - Framework for Integrated Business Processes and Methods for Electronic Procurement and Marketplaces
Boris Otto
Fraunhofer IAO, Business Unit E-Procurement, Nobelstr. 12, 70569 Stuttgart, Germany

In current electronic business environments, the exchange of business data does not only mean to create formats for business documents but requires a broader approach. The openXchange project combines the advantages of both transaction standards and overlying business process frameworks in order to enable efficient business process integration The paper discusses the technological state-of-the-art in terms of transaction standards and framework initiatives and gives a critical evaluation of these. A presentation of the evaluation results and a short overview of essential business requirements introduce the openXchange approach and its objectives. The openXchange project is based on two major aspects, namely the framework itself and the development of a tool set for its practical applicability.


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FINMEDIARY - A Financial Engineering Approach to Mediation in the Investment Funding Process
Raniero CHELLI(1), Natalia ALLEGRRTTI(2) and Fiorella GIACOMETTI(1)
(1) Sineura, via Egadi 3/5, 20144 Milan, Italy
(2) ETAss, European Trend Association, Corso Matteotti 38, 20038 Seregno (MI), Italy

The lack of sufficient "risk- taking" entrepreneurial culture in Europe implies that good new European ideas can often not be financed, developed and commercialised in the EU, whereas an innovation, if it becomes commercially successful, can potentially create thousands of jobs. Availability of funding opportunities is vital in a world which is transforming rapidly into a new economy and where creativity, access to finance and to market are major competitiveness factors. It is a clear evidence that one of the major barriers to development and growth of SMEs is their poor access to investment funding both in their own countries and even more in other areas of Europe where they are seeking to expand.

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POEM: A Platform for an Open Electronic Marketplace based on eCo Framework
Asuman DOGAC and Ibrahim CINGIL
Software Research and Development Centre and Department of Computer Engineering, Middle East Technical University (METU), 06531, Ankara, Turkey

This paper describes an implementation of an open market-place platform based on CommerceNet's eCo framework. eCo is a specification for application interoperability and to make it useml for market participants not only an implementation but also several market specific services are necessary. In order to make businesses eCo compliant, a set of XML documents are needed describing businesses at all eCo levels. To facilitate this, POEM provides a set of GUTS for each of the documents at all levels. Once businesses participating in a marketplace are made eCo compliant, their services become interoperable through various interfaces that they provide. However, service composition requires automated business process support. In POEM, this marketplace specific service is provided through a component based workflow system which also facilitate dynamic modification of processes. eCo framework is message based which necessitates reliable message passing. Furthermore in an electronic commerce process, certain services or a part of a process may need to be transactional. POEM provides those functionalities through message queues and distributed transaction processing support respectively. Another essential marketplace specific service is "negotiation" among buyers and sellers. POEM supports common forms of negotiation like auctions and reverse auctions.

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EASYCRAFT: Towards a Trans-European E-Commerce Ambient in the Craft Sector
A.M. Assimakopoulos(1), P.T. Parganas(2), M.A. Tzima(2) and D.I. Fotiadis(2)
(1) ENGATIA EPIRUS Foundation, GR 453 33 Ioannina, Greece
(2) Dept. of Computer Science, University of Ioannina, GR 451 10 Ioannina, Greece

The EASYCRAFT project is financed by the Information Society Technologies Programme of the European Commission. The project addresses the challenges faced by crafts sector SMEs on a pan-European-basis, in order to increase their competitiveness in the global marketplace. The main objective is to develop an e-commerce platform that combines innovative distributed technologies and a user-oriented approach, and is tailored to the requirements of crafts sector participants. The platform will offer support for collaborative work between players in the crafts sector, advanced methods for product promotion, personalised delivery of information to crafts consumers and trading of crafts products. The applicability, acceptability and impact of the platform will be assessed through trial operation with the involvement of user partners. A detailed business plan for the commercial exploitation of the EASYCRAFT System will also be elaborated. The duration of the Project is 2 years. The EGNATIA EPIRUS Foundation is the co-ordinator and the University of Ioannina is the Technical Manager. Partners include companies and organisations of the IT and crafts sectors in Greece, Belgium, Germany and Finland.

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Combined Internet Based Market and Engineering System for Laser Job Shops
Hans-Kurt TONSHOFF(1), Andreas OSTENDORF(1), Adnan MUMBASIC(2) and Markus MASUR(2)
(1) Laser Zentrum Hannover e.V., Hollerithallee 8, 30419 Hannover, Germany
(2) ITM Research GmhH, Blucherstr. 32, 75177 Pforzheim, Germany

As sheet metal processing companies, subcontracting small and medium sized laser job shops are important suppliers for European major industries. Existing B2B market places do not fulfil the technical requirements for subcontracting sheet metal services. An e-commerce system is proposed to meet the following objectives: i) to give job shops a chance to offer their services European wide, ii) to make job shops performance comparable for market participants, iii) to speed up negotiation processes, iv) to ease the exchange of CAD data, v) to make the system an European wide used market place. The market place meets the specific needs of technological demanding processes. The job shop's benefit is: easy access to potential customers, minimum time for quoting, use of high-end Internet tools for exchanging CAD data. The customers benefit will be to simplify inquiring using standardised inquiry forms, to receive many offers for one inquiry without additional efforts and to directly compare the performance of different job shops.

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Delivering Quality Demanding Services
Roberto DAL MOLIN(1), Franco MARRA(1)I, Riccardo MAZZA(1), Aniello REALE(1), Enrico RODDOLO(1), Maria Rita SPADA(1), Roberto GAGLIARDI(2)
(1) Infostrada S.p.A, Via Jerk 77 10015 Ivrea (TO) - Italy
(2) META Centre Consorzio Pisa Ricerche, C.so Italia 116, 56125 Pisa, Italy

To clearly justify the need for quality services, some considerations are made in section 2 regarding the current situation of the TLC market in Italy and of the position of Infostrada in that market . A new role for the Telco operator is then identified, along with the resulting network architectural vision which is planned to be implemented in the next few years. Entering in the description of the EU V Frame Programme BASS project, section 3 provides a description of the physical test plants and system configurations used to test the application services, along with considerations of the behaviour of ADSL links in presence of crosstalk noise. Section 4 deals with the two-level methodological approach followed in the project development while section 5 (conclusion) contains a brief assessment of the project results.

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FAIRWIS: A System for Improving On-line Trade Fair Services
Paolo BUONO(1), Maria Francesca COSTABILE(1), Alessandro D'ATRIA(2), Matthias HEMMJE(3), Gerald JAESCHKE(3), Claudio MUSCOGIURI(3), Emanuela PAUSELLI(2), Francesco BARBINI(2)
(1) Dipartimento di Informatica, Universita' di Bari, Bari, Italy
(2) CeRSI, LUISS "Guide Carli" University, Roma, Italy
(3) GMD-IPSI, Darmstadt, Germany

FAIRWIS is an EU funded project that aims at offering on-line innovative services to support business processes of both real and virtual trade fairs. This paper describes some innovative features of FAIRWIS system, focusing primarily on the generation of 2D and 3D visualizations that are exploited to facilitate human-computer interaction, to allow easy access to the stored data, and to present the retrieved information in appropriate ways. The goal is to help the users (fair organisers, exhibitors, visitors) in the different phases of the decision making processes they may undergo to improve their own business.

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